Have you ever tried to get the attention of a teenager with a cell phone? It’s practically an impossible task. And even if you can get their attention, you’ve basically got less than a second to say something interesting before they’re back to scrolling. That’s why I was so impressed when my client, Jeremy Stoker, […]
“I’m a digital marketer. I don’t see how telling my story has anything to do with my business.“ (Fill in medical practitioner, real estate agent, financial advisor, consultant, or another type of professional business above.) Rather than tell you how any of these professions could leverage story in their business, I’m going to show you—through […]
Here in the U.S., the upcoming Fourth of July holiday means different things to different people. This year, it might mean finally reconnecting with friends and family for an in-person backyard barbecue. Every year, I can’t help but think about the reason we celebrate: the most famous declaration of all, the Declaration of Independence—a document […]
I’ve said it once, and I’ll say it again—because it’s so critical to your future: You will succeed or fail based on the stories you tell. (And if you don’t believe me, watch the video above!) But much like the mysterious Wizard of Oz pulling levers behind a curtain, there’s one person who dictates every […]
It’s easy to get stuck in the comparison trap. Especially when you’re starting out on your quest to be the Best, it’s tempting to look at other people who are farther along than you and feel intimidated—or even discouraged. Trust me, I know this feeling all too well. When I changed the focus of my […]
