The Best

Be The Best Blog with Bo Eason

Storytelling Expert, Former NFL All Star, Broadway Playwright & Motivational Speaker Helping You Achieve Greatness

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Being the best means mastering your story. Here is how to become a powerful storyteller in 3 simple steps.

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When Other People Don’t Want You to Change


When you’re on a mission to be The Best, you have to make some changes in your life. And, at some point, you’re going to get some “push back” from the people who love you. It’s definitely going to happen at some point. Whether you’re incorporating strategies you discovered at Personal Story Power or putting […]


Happy Thanksgiving


Our community has experienced a lot in the last few weeks—the Borderline tragedy, then the Woolsey fires. Through it all I am grateful for my family, and the tremendous heroes who put their lives on the line every day to protect us. Which is exactly why Dawn and I grabbed the kids and made an […]


Fighting for Childrens’ Dreams


“When other kids complain, Easons train.” We love our kids fiercely and we push them to chase their dreams, just like I push my community members like you to be The Best. In a world that offers so many distractions—celebrity, video games, Gucci backpacks—it can be hard to stay focused. In this video, Dawn and […]


How to Cultivate a Great Relationship


I wouldn’t be where I am, or who I am, without my wife, Dawn, and the strength of our relationship. I wouldn’t have the business I have. I wouldn’t have the three amazing kids I have. I simply wouldn’t have the life I have. At a recent event, one of our audience members asked Dawn […]


Getting started before you’re the best


I’ve been obsessed with being The Best my whole life, in every role I embrace. Whether I’m being a father to my children, a husband to my wife Dawn, a friend to my colleagues or a speaker in front of a crowd of tens of thousands of people, I give everything I have. But it […]


How to Tell a Personal Story That Translates to New Clients


I tell a lot of personal stories when I speak. I even tell one about something that happened at a preschool birthday party I attended with my wife and son. I tell these stories for a reason: I know that they’re laying the groundwork that influences potential clients to work with me. If you’re feeling […]


How to Get Hired as a Speaker and Consultant


There are a few key things you need to do if you want to book more engagements, either as a speaker or a consultant. When I first started out, I didn’t know any of these things. Luckily, I had a few people in my corner who went to bat for me: my fierce and determined […]


Are there really RULES for writing?


Has anyone ever told you there are certain rules to writing? I don’t like rules. I like to go with whatever makes me creative, and it usually involves something physical. In fact, I “wrote” most of my play, Runt of the Litter, while training for a marathon. How? I’ll show you in today’s video. I […]


How to Deal with Performance Anxiety and Nerves


I filmed this video when I was on my way to speak in front of 15,000 people and—guess what?—I had butterflies. I was nervous. So I get it when people ask me how to get rid of the nervousness and the anxiety they feel before performing. But as I’ll discuss with my good friend, Olympic […]


The High-Performance Ritual for Accessing the Secret Behind Great Performers


“Most people have the will to win, few have the will to prepare to win.“ –Bobby Knight, legendary Indiana basketball coach Let’s talk about rituals and routines. When it comes to a giving a great performance, I’m not someone who’s going to wing it or leave it up to the gods. I prepare to get […]


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