The Best

Be The Best Blog with Bo Eason

Storytelling Expert, Former NFL All Star, Broadway Playwright & Motivational Speaker Helping You Achieve Greatness

A Magnetic Presence People Can Feel on Stage—and Beyond


Have you ever been at a party and felt someone enter the room? Certain celebrities come to mind. There’s an energy they bring that makes heads turn when they arrive. But you don’t have to be a celebrity to own a room—or a stage. You just need to start practicing this. (Watch the video above […]


Define Your Value/Get Paid What You’re Worth


I used to coach people for free. (!) My wife, Dawn, put a stop to that by asking me just one question that changed my whole mindset. I’m sharing it with you in the video above to make sure you’re getting paid what you’re worth.  Reminder: There’s someone out there who needs you. You’re the […]


Your Human Advantage | Storytelling in the AI Age


It feels like AI is inescapable. My wife, my kids, the media—everyone is talking about it.  If you know anything about me, you know I’m all about going against current trends. I always go counter to the culture. What does that get you? It gets you seen. It gets you heard. It guarantees you a […]


How Conflict Built My Business | Tell Your Story


Most people would run from conflict in their business. If you know anything about me, you know that I don’t do what “most people” do. I believe in going counter to the current culture. That’s what leaders do. So I welcome conflict—but not just to be contrary. Conflict is essential to the growth of my […]


Your One-Word Challenge This Week | Business Psychology


I’ve got a simple challenge for you this week. It’s simple—but it’s not easy. However, the rewards could be HUGE. Here’s the challenge: This week, you’re only allowed to use this one word. My wife, Dawn, and I used this strategy to build our entire business from scratch. If you’re willing to embrace it, I […]


My Favorite Part of Personal Story Power | Behind the Scenes at My Storytelling Event


Prepare. Perform. Recover. That’s all I do—and that process becomes especially important in a week where my team and I put on my signature storytelling event, Personal Story Power, in La Jolla. Most people think they should focus most of their energy on that second mode, performance. Today, I want to remind you how important […]


Two Examples for How Storytelling Can Build Your Business


The power of story isn’t just for public speakers. Let’s say you want to build an incredible new skyscraper in New York City. That’s your vision. That’s your dream.  You better have a story.  No one’s going to necessarily listen to your vision.  But they are going to listen to the story that’s building that […]


The Key to Great Public Speaking: What Kids Know


There’s a saying in Hollywood: “Never work with kids or animals.” (Apparently, it’s something legendary performer W.C. Fields once said.) A lot of people think it’s because kids and animals are unpredictable and hard to work with. But here’s the truth: It’s because if you’re on stage with a kid or an animal, no one […]


Storytelling Invented Occupations for Me | Business Storytelling


“Bo, I want you to write a screenplay for me.” “Bo, I want to fly you to Hawaii to speak for an hour.” You know what I said to both of these opportunities? “Oh, I don’t do that.” (I know, I know. Big mistake! But this was way back when I’d just reinvented myself as […]


If You Have This, No One Can Look Away | Storytelling for Leaders


Trends come and go. I’m not about catering to the latest thing or chasing shiny objects. I’m about strategies that have worked for tens of thousands of years.  Humans have been telling stories since the caveman days. Stories kept us safe. They kept us alive—and they helped the human race thrive. And when you combine […]


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