If I could give my clients just one thing, it would be this:
The ability to write their own ticket in life.
Of course, this means different things to different people.
Here's what it looked like for me: It started in the ashes of my NFL career-ending knee injury with writing and performing in my own play, Runt of the Litter. That play created the springboard for becoming an in-demand speaker and creating the 8-figure training business I run today with my wife, Dawn.
Each step along the way, I wasn't waiting for the phone to ring. I wasn't refreshing my email, hoping that my “big break” would come through.
Instead, I created my own platform every time—and owned it.
No one was going to just give it to me, and, more importantly, no one could take it away.
Want to know what it looks like for some of my clients? To give you one example, I work with a number of medical practitioners who are tired of all the insurance rules, run-around, and reimbursements.
But many of them think that's the only way to establish their practice.
The more we talk about writing their own ticket in life, the more they embrace alternative ways of building their business, like creating their own lifestyle programs that patients invest in directly—no insurance middleman.
It creates incredible freedom all the way around. Patients get the care they need, not just the care their insurance companies deem “necessary.” And the practitioners save tons of time and paperwork, so they can focus on offering their patients real solutions for lasting health.
Let's turn this back to you. Think about your platform and the way you do business.
Is there another path to better clients, more money, more freedom?
To help you kick off your thinking, I want to share a resource with you: How to Make Money with Your Story.
This resource will show you:
- What, exactly, is a “platform,” and how will it help you write your own ticket in life?
- How to spot new opportunities so you don't miss these simple, yet often-overlooked ways to grow your business.
- The first thing you need to consider before you go all-in on a new opportunity.
It's all in this guide, which is yours with my thanks for being a part of this community.
I can't wait to see what you create.